Book signings work particularly well for FICTION authors, whether you are traditionally or self-published. Even if your publisher is arranging some signings for you, there is no harm in adding a few of your own – the more the merrier!
If your book is very specialised then a signing may not help much with the sales. However if there is a book shop that specialises in your type of book, then it’s worth approaching them.
Usually for NON FICTION authors it’s a more productive idea to look at arranging signings at events where your target audience is gathered, rather than a...
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